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TraceParts Blog> Email Campaigns

Component manufacturers: why can’t your customers find you on the Internet?


09-01-2019 Priscillia Granval

The Internet is a crucial communication tool today. It allows you to increase your visibility and sales by publishing your component catalogs, products and services online. Has this not worked for you? Does no-one visit your website? Don’t you have any requests for quotes or more information? You probably need to fine-tune a few things […]

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5 steps to generating leads by putting your component catalog online


08-01-2019 Audrey Varin

As a manufacturer, putting your component catalog online is an excellent opportunity to generate leads. However, in terms of the cost and effort required, it is important to follow the right steps in order to guarantee a return on your investment.   1. Define who your ideal lead is To generate quality leads with your […]

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How to facilitate contact between component suppliers and designers


03-01-2019 Audrey Varin

As a component manufacturer, you want to create strong links with your target audience. Indeed, you have identified your target audience, but now you are wondering how to reach them. It is not easy to create this kind of link or relationship. However, there are various tools and tips that you can use to make […]

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Component manufacturers: why are your emails not getting read?


19-12-2018 Priscillia Granval

You are in the middle of creating your next email marketing campaign, and you feel certain this one will hit the mark. That being said, your last email campaigns were not as successful as you had hoped. What makes you think it will be different this time? If you do not change anything, people will […]

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Technical Webinars – Attract and Educate Engineers for Higher Quality Sales Leads


12-12-2018 Audrey Varin

Technical webinars are a staple in marketing to engineers and industrial professionals. You’ve probably attended a few of them yourself. Even though it takes a lot of work to plan, promote and present a technical webinar, it is worth the effort because webinars scored a solid 64% in Manufacturers’ Effectiveness Ratings for Content Marketing Tactics (Source: […]

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The TraceParts Blog

For component suppliers, design software or computer hardware vendors and 3D printing & rapid prototyping professionals.