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From a marketing standpoint, TraceParts offers practical solutions to reach your target audience and increase your brand’s visibility

Published on the 08/20/2025

Can you tell us more about your core business?  

Since 1975, ATP has been dedicated to finding personalized solutions for sealing systems and plastic processing capable of providing cutting-edge, 100% customizable products. Our mission is to work alongside our customers, not just as a trusted supplier but also as a strategic partner and a problem solver, guiding businesses throughout the productive process – from design to production, including creating and refining prototypes. Thanks to our constant investments in research, technology, and human resources, our solutions stand out in the market for their innovativeness, accuracy and quality.  

How did you find out about TraceParts, and what factors influenced your decision to find out more about our digital marketing solutions? 

Initially, it was a technical necessity that led us to adopt TraceParts within our company. We were designing seals and gaskets, and found it essential to be part of a platform as comprehensive as TraceParts. However, what made this choice even better was the possibility of testing out and experimenting with the marketing services offered by the platform. This opportunity allowed us to fully appreciate the added value that TraceParts can offer beyond its basic features. This evolution in our experience with TraceParts has bolstered our confidence in its role supporting not only our technical needs, but also our corporate marketing strategies. 

What goals do you aim to achieve with your marketing projects? 

We aim to advertise our seals and gaskets to as broad an audience as possible, but not just as simple sealing systems. We want it to be clear that we are able to offer exceptionally customised solutions while maintaining very high quality. Every seal we produce is the result of a meticulous process of craftsmanship and engineering, designed to satisfy specific requirements with precision and dependability. We want our customers and potential customers to understand that behind every seal and gasket lies impeccable attention to detail and a constant commitment to excellence. We are here to turn technical challenges into tailor-made solutions. We want the world to know that this is our primary commitment. 

Can you briefly describe the projects you have worked on with TraceParts? 

We have launched various marketing campaigns focused on lead generation and using advertising banners with TraceParts’ help.

What quantifiable results have you obtained from your marketing campaigns with TraceParts?

Our focus on lead generation has allowed us to acquire new, highly qualified contacts, which in turn has led to concrete business opportunities. Advertising banners have helped increase our brand’s visibility and attract the attention of potential customers. We are excited to continue our work with TraceParts to further develop these winning marketing strategies and obtain even more success in the future. 

How do you rate the overall quality and effectiveness of the services provided by TraceParts? 

We have benefited from comprehensive and competent support in every phase of our marketing activity, from planning to execution to analysing results. The platform has proven extremely effective in reaching our target audience and increasing awareness of our brand. We also appreciate TraceParts’ ability to adapt to our specific needs and offer customised solutions that respond to our company’s challenges. 

What would you say to someone who is considering TraceParts? 

The service TraceParts offer is undoubtedly excellent and well worth trying out. The platform offers a wide range of tools and services that businesses involved in designing and producing technical components will find extremely useful.

The platform also provides sophisticated lead-generation tools to help identify potential customers interested in your products and services. On the whole, trying out the service offered by TraceParts could be an excellent opportunity to experiment with new marketing strategies and improve your online presence. 

Pulished on the 07/21/2021

What made you decide to look into Digital Advertising Solutions?
Our Marketing Department has already been working for a while now on generating prospects and nurturing leads. TraceParts’ digital advertising solutions let us reach out to a community of users who aren’t just interested in seals in general, but especially our seals. What makes the marketing operations so effective is the ability to address all those users who have already expressed an interest in the products. Managing incoming qualified leads frees up plenty of time for our sales teams. Instead of searching for potential customers, they can focus on accommodating their needs.

What objectives do you want to achieve with your marketing projects?
We’re using digital marketing projects to try and improve the popularity of both our listed and bespoke products. Thanks to the combined actions within TraceParts and outside (LinkedIn and social networks in general), we can achieve excellent results. The brand is growing for both existing customers and our potential future customers.

What finally made you choose TraceParts? Which factor swung the balance?
TraceParts is already one of the most widely used portals by our customers’ designers, but it was a real eye-opener seeing just how many new designers around the world are using our online catalog service. Hundreds of technicians are signing in every day and downloading drawings of our seals. They’re also calling us to improve their applications by developing their products with us.

Could you quickly describe the projects you have worked on with us and the timeframe involved?
After uploading our catalogs to the platform, we instantly set up a banner to raise our profile even higher. TraceParts’ engineers were immediately available to understand and transform our needs into effective ideas, which we then put straight into practice.

How would you rate the quality of the services provided by TraceParts?
TraceParts’ digital marketing services have been extremely useful for our company, and we’re delighted with the help we’ve received.

What kind of results have you obtained on your projects with TraceParts?
We’ve only just started, but we’ve already received hundreds of requests. It’s just incredible!

Would you recommend TraceParts and our services to other companies?
Yes, the service is highly professional.