TraceParts Announces New North American Operation

TraceParts provides lead generation programs for industrial marketers with its Product Catalog Services (PCS) and Digital Marketing Services (DMS).

Saint Romain, France & Cincinnati, Ohio USA, November 19, 2018 – TraceParts, one of the world’s leading providers of 3D digital content for engineering, announces the introduction of TraceParts America, based in Cincinnati, Ohio. TraceParts America, which succeeds a prior TraceParts entity in the USA founded in 2007, joins a growing worldwide presence for TraceParts in Brazil, China, France, Germany, Italy, Turkey and the United Kingdom. Companies utilizing TraceParts technologies or services include ABB, Advantech, Bosch Rexroth, Dassault Systèmes, Essentra, Mouser Electronics, nVent, Parker Hannifin, RS Components, Samtec, Schaeffler, Schneider Electric, Siemens, TE Connectivity, and hundreds more.

TraceParts America will be managed by its President, Rob Zesch, an experienced business leader with a solid track record delivering solutions for Product Lifecycle Management (PLM), CAD/CAM/CAE, e-Learning, 3D catalog publishing and enterprise part management.

“We are pleased to have Rob join our worldwide team to build our North American operation. His industry experience and professionalism make him a perfect fit at the perfect time for TraceParts,”

commented Gabriel Guigue, Co-Founder & CEO of TraceParts S.A.S.

“The highlight of my career has been building client relationships across many industries to develop and deliver successful solutions that endure the test of time,”

said Zesch.

Zesch served as President and Chief Operating Officer of CADENAS PARTsolutions for 14 years, working with leading manufacturers to deliver 3D catalog and part management solutions.

“I look forward to leveraging 30+ years of experience in 3D software businesses as I collaborate with my global colleagues to deliver world class Product Catalog Services (PCS) and Digital Marketing Services (DMS) in North America,”

added Zesch.


About TraceParts

TraceParts is one of the world’s leading providers of 3D digital content for engineering. As part of the Trace Group founded in 1989, the company’s Product Catalog Services provide powerful web-based solutions including interactive 3D catalogs, product configurators, CAD part libraries, electronic catalogs and product configurators for industrial part manufacturers and electrical component manufacturers and their distributors.

TraceParts also offers Digital Marketing Services to help industrial part manufacturers and distributors, electrical component manufacturers, 3D printing suppliers, software and computer hardware vendors promote their products and services and generate high-quality B2B sales leads.

The TraceParts portal is available free-of-charge to millions of CAD users worldwide. It provides access to nearly 700 supplier catalogs and more than 100 Million CAD models and product datasheets that meet the specific needs of design, purchasing, manufacturing and maintenance processes & operations.



TraceParts is one of the world’s leading CAD-content platforms for Engineering, Industrial Equipment and Machine Design. TraceParts brings highly targeted Lead Generation marketing services to hundreds of customers of all sizes and from all industries, via powerful cloud-based API and SaaS applications such as 3D part libraries, product catalogs and configurators.