Part manufacturers: are you looking to generate leads and put your products in the spotlight?

What TraceParts can do for you

The TraceParts CAD-content is used by over 5.8 million engineers and designers who download hundreds of thousands of parts’ CAD files every day for their design projects.

They see the TraceParts CAD-content platform as a real work tool that saves them time and improves productivity in their design projects.

According to the results from the survey carried out in 2024 on the marketing expectations of engineers and designers, 52% of respondents have already purchased a product or service after receiving a marketing email.

If you would like to generate new business opportunities, reach out to this responsive community.

Emile Maurin, Fischer Connectors, Item, Lemo, Rollon, Schmersal, Schneider Electric, and many more generate qualified leads for their sales teams by promoting their products with TraceParts’ Digital Advertising solutions.

These marketing professionals use:

Email campaigns targeting the TraceParts database of users according to their segmentation criteria.
Banner ads published on the TraceParts CAD-content platform.
Advertising banners or texts disseminated in the newsletter announcing all the latest news at TraceParts.com or in the Design & Tech Trends newsletter featuring new product launches or latest news in industry.

Generating leads, increasing your brand’s visibility, promoting your customers’ products… whatever your objectives, TraceParts also offers Digital Advertising Bundles tailored to your budget.

Christian Thiel, Team leader for Product Marketing item Industrietechnik GmbH

«We consider TraceParts to be an excellent multiplicator with a good international profile». Christian Thiel, Team leader for Product Marketing item Industrietechnik GmbH

Justin Batzel, Marketing Operations Manager Essentra Components AMERS

“We’ve seen some great results partnering with TraceParts. We’re able to segment audiences into focused groups and share relevant content and information quickly and easily.” Justin Batzel, Marketing Operations Manager Essentra Components AMERS

“The email campaigns enable us to increase the level of interest in our products” Elisa Bollini, Marketing Manager MISUMI Europe GmbH

Interested in one of these services?

Contact us! A Digital Marketing expert will guide you through the best-fit strategy according to your objectives and budget.

Take a look at the TraceParts blog. We regularly publish articles about the problems and challenges facing marketing professionals.

Resource center

Parts manufacturers: How to generate more qualified leads?

A complete guide is available for parts manufacturers and distributors looking to achieve their objectives by generating more qualified leads and giving their products greater exposure

Download the guide

Four challenges facing parts manufacturers and distributors when generating leads

A brochure that lists the four main challenges for generating leads

Download the brochure

Industrial Marketing Engagement Report

Our survey, completed by 1,476 users of the TraceParts CAD-content platform, reveals valuable insights for marketers.
Survey data includes:

— Preferred sources of information
— Expectations regarding contact follow-up
— Content consumption preferences
— Favored content types
— Provision of contact details
— Email marketing effectiveness
— Banner advertising effectiveness

Download the survey results