Идеи и практические советы для профессиональных маркетологов, которые ориентируются на инженеров, разработчиков и промышленных агентов влияния
Сен-Ромен, Франция – 13 января 2022 г. – Компания TraceParts, один из основных мировых поставщиков цифрового контента для инженерного проектирования, снова рада сообщить об отличных результатах...
Timing is everything. You have probably heard this sentence before, and its significance has been applied to many different areas. This time, however, our focus...
Have you ever wondered how the open and click rates of your email campaigns compare to those of your competitors? Do your campaigns generate enough...
A website redesign is an exciting project that can affect your sales and marketing in many profitable ways. You can invest hours in choosing the...
A buyer persona is an imaginary representation of your ideal customer. It's based on detailed market research and info about your current customers. It tells...
When it comes to a business, people need to find ways to make money through leads. Leads become potential customers, making them a valuable resource...
Having your parts selected by designers is everything a manufacturer dreams of! But how can this happen? For maximum clarity in this article, I will...
When you are looking to promote your products online, visibility on Google is essential. But when it comes to generating new business opportunities, Google is...
In the fast-growing sector of 3D printing, prototyping and 3D scanning, new firms are flocking and competition in the market is rocketing. In addition, not...
A year has passed since the regulation became effective, so discover how the European GDPR (General Data Protection Regulation) is a real opportunity for digital...
When looking to generate leads in industry, emails are and continue to be the essential sales and communication channel. All self-respecting marketing professionals should include...
In one of my earlier posts, I had talked about effective email marketing for engineers and design professionals. I’m continuing the same topic in this...
The Internet is a crucial communication tool today. It allows you to increase your visibility and sales by publishing your component catalogs, products and services...
As a manufacturer, putting your component catalog online is an excellent opportunity to generate leads. However, in terms of the cost and effort required, it...
As a component manufacturer, you want to create strong links with your target audience. Indeed, you have identified your target audience, but now you are...
You are in the middle of creating your next email marketing campaign, and you feel certain this one will hit the mark. That being said,...
Technical webinars are a staple in marketing to engineers and industrial professionals. You’ve probably attended a few of them yourself. Even though it takes a...
In all human interactions, there are overall rules to be respected. Just as it would be strange to ask the same question 5 times to...
You may think email marketing for engineers and design professionals is old fashioned or dead if you believe all the buzz about social media. That...
Email campaigns are one of the essential tools for generating leads and one of the most powerful in terms of ROI. Thanks to this tool,...
Lead Generation in industry is one of your main objectives, which can prove to be a real challenge. To choose the right tools to use,...
Email campaigns are a key component of your strategy for generating sales leads. However, creating an effective email campaign requires careful planning, especially when you...
When you are a component manufacturer, using the internet to develop sales is a good idea. However, while taking short-cuts in order to get maximum...
Whatever good or bad may come from the GDPR law, one thing is for sure- it’s here to stay, so we better find ways of...
TraceParts offers its customers- component manufacturers, 3D printing manufacturers, software publishers and hardware suppliers- digital marketing services to help them promote their products and services...