Will I be spending more expensive engineering hours helping customers fulfill their exact requirements using an online product catalog?

No, you'll actually be experiencing the opposite! When the configuring process is automated, the prices for engineered products can be instantly validated and confirmed against the buyer's requirements, saving valuable customer support time.

I want to reach the top of Google search results. How does an online product catalog help me do that?

Product names and SKUs are indexed by Google so adding this information to your online product catalog contributes to your SEO traffic. And by integrating your online catalog with your company’s order database, this creates an additional sales channel and enables it to be a search engine-friendly system.

What does the process look like for upgrading my online product catalog?

Every manufacturing company is different, so when companies partner with TraceParts, their digital transformation process will be custom to their needs. You will be paired with our team of engineers and marketing strategists who will work with you to analyze what you have, cleanse, consolidate, and digitize your product information. Depending on your needs, your platform will have e-commerce functionality to provide a smooth, efficient digital presence designed to compete with the experiences consumers are used to, like Amazon and other online retailers.

Does my website impact my manufacturing business?

Buyers do their own research before they even begin creating shortlists or sending out RFIs — which means you could have lost their business without even talking to them. Your website is your potential customer’s first impression of your business. Manufacturers are putting serious effort toward growing awareness of their brands and creating a smooth, efficient digital presence designed to compete with the experiences consumers are used to, like Amazon and other online retailers. Your website should be updated with company and product information, easy to navigate, and aesthetically pleasing. In the same sense that you would dress and act professionally in a sales meeting, your website should look and act the same too — or risk losing those potential customers to your competitors.

TraceParts Product Explorer, the Digital Platform for Industrial Manufacturers & Distributors

Streamline your digital product information strategy by empowering the industrial community with seamless access to your product data catalog, powerful engineering tools, and online purchasing experience.

Effective Digital Product Catalogs to Better Serve Your Customers

In today’s industrial marketplace, engineers and sourcing professionals rely on comprehensive, digitized product data in order to do their jobs. Deliver the rich, detailed product data that a new generation of engineers and sourcing professionals require on your website or on B2B eCommerce portals across the web using the power of the TraceParts Product Explorer Platform.

Providing a best-in-class experience for your customer, the TraceParts Product Explorer Platform offers advanced search and configuration capabilities, helping professionals find products by keyword, individual part numbers, performance characteristics, and detailed dimensions.

Most importantly, users are able to download specs, drawings and CAD models in over 25 industry-standard native and neutral formats, generated instantly from the most up to date data in the TraceParts Product Explorer database.

Product Management Cloud Platform Built for Manufacturers and Engineers.

B2B users are heavily influenced by the digital B2C experiences they have in their everyday lives. They expect similar ease of use and convenience when it comes to searching and purchasing industrial parts and components for their projects. With an organized and optimized product management platform, you and your customers’ frustrations will be eased.

Built for Manufacturers

Allows business owners, marketers, and product managers to easily make updates to their catalog as needed

Reduce customer service and engineering hours, and increase customer satisfaction

Be in control through backend tools for self-maintenance

Built for Your Customers

Utilize a self-serve interface to configure and select the exact products that meet their project requirements

See the most up-to-date information for their projects

Easily search and compare products to quickly make purchases or requests for quote

FAQs

Will I be spending more expensive engineering hours helping customers fulfill their exact requirements using an online product catalog?

No, you’ll actually be experiencing the opposite! When the configuring process is automated, the prices for engineered products can be instantly validated and confirmed against the buyer’s requirements, saving valuable customer support time.
I want to reach the top of Google search results. How does an online product catalog help me do that?

Product names and SKUs are indexed by Google so adding this information to your online product catalog contributes to your SEO traffic. And by integrating your online catalog with your company’s order database, this creates an additional sales channel and enables it to be a search engine-friendly system.
What does the process look like for upgrading my online product catalog?

Every manufacturing company is different, so when companies partner with TraceParts, their digital transformation process will be custom to their needs. You will be paired with our team of engineers and marketing strategists who will work with you to analyze what you have, cleanse, consolidate, and digitize your product information. Depending on your needs, your platform will have e-commerce functionality to provide a smooth, efficient digital presence designed to compete with the experiences consumers are used to, like Amazon and other online retailers.
Does my website impact my manufacturing business?

Buyers do their own research before they even begin creating shortlists or sending out RFIs — which means you could have lost their business without even talking to them. Your website is your potential customer’s first impression of your business.
Manufacturers are putting serious effort toward growing awareness of their brands and creating a smooth, efficient digital presence designed to compete with the experiences consumers are used to, like Amazon and other online retailers.
Your website should be updated with company and product information, easy to navigate, and aesthetically pleasing. In the same sense that you would dress and act professionally in a sales meeting, your website should look and act the same too — or risk losing those potential customers to your competitors.

How To Guide

The Manufacturer’s Guide to Building Effective Digital Product Catalogs

Engineers, sourcing professionals, and purchasing managers are demanding richer product data like CAD models, drawings, and spec sheets. How can you meet their needs and deliver rich data while creating more revenue for you?

This guide discusses how a dynamic eCatalog improves your customers’ ability to search and find your products on your website and your distributors’ sites.

Get The Guide

Built-In CAD & BIM Data Solutions That Generate More Qualified Leads

Design engineers and sourcing professionals regularly look for 3D CAD and BIM files that offer product specs and performance data to make sure that what they’re sourcing will be compatible with their application.

Bring your product data to life and enhance your customers’ experience on your site with our Interactive View that allows users to spin, zoom, rotate and download CAD and BIM files directly from your site.

The TraceParts Product Explorer platform easily incorporates these file types for download to your website, offering users a greater range of product data in the formats your customers require.

Have existing CAD files?

We’ll help you optimize and distribute them 27 million+ design engineers and sourcing professionals in the TraceParts Publishing Network to create some of the most valuable leads in the market.

Get The Leads

Have product data specs?

If you have product data specs but haven’t created 3D CAD files, no worries. Our team of content and production engineers can assist in getting you on the right track today.

Help With CAD Files

An Online Product Catalog That Simplifies Complex Product Configurations

Give your customers a simpler discovery and specification process with a system that ensures all of your product rules and guidelines are met to create valid part numbers and models that can be manufactured.

With TraceParts Product Explorer technology, you and your customers can easily configure complex products that often have thousands of potential combinations — within seconds.

Provide superior online engineering support
Flexibility to specify your configurable products without engaging a technical salesperson or engineer, saving time and money for everyone
Generate dynamically 3D CAD/BIM models, PDF Sales Drawings and submittal documents for the exact configured products
Increase information availability for a cleaner sales process
Track the most common configured items for inventory control and planning
Better communication between actual manufacturing capabilities and clients’ needs
Decrease your sales cycle dramatically

Manage And Syndicate Your Data In One Platform

TraceParts Product Explorer doesn’t just help you manage your product information — our platform allows up-to-date and accurate product data to be delivered, in the appropriate file formats, to a myriad of sales channels. With TraceParts Product Explorer, you’ll be able to improve your search ranking on your distributors’ websites and deliver more detailed product characteristics to ensure your customers receive a top-notch digital experience, wherever they find your products.

Leverage TraceParts Product Explorer today to create a cross-channel marketing strategy that ensures your product data is accurate across your website, on traceparts.com, and across all of your distributor partner’s sites.

Why publish 3D CAD models?

How To Get Started To Build An Online Product Catalog

Our expert team works closely with you to assess your target audiences, and cleanse and consolidate your product data to help you deliver the formats to the web destinations you participate in.

We will create a better user experience to optimize the way that your customers search on your website.

Consulting with TraceParts experts will teach you how influencing design and sourcing professionals with high quality, digitized product information will improve sales performances, increase revenue, and outperform competitors.