TraceParts acquires CAO.fr, BIMActu.com and CAO-formation.com to strengthen its range of digital marketing services
St Romain, France – January 13, 2020 – TraceParts, a world-leading supplier of digital content for engineering, has announced that it has taken over all the activities of MA-CAO.fr, the leading provider of French-speaking news for CAD and PLM, which is better known through its CAO.fr, BIM-actu.com and CAO-formation.com websites with a total of 100,000 visits in 2019.
This acquisition will enable TraceParts to continue reinforcing its range of high value-added content for millions of designers and engineers in such fields as mechanical, electric and electronic CAD, BIM, design, CAM, CAE, PLM, IT hardware, 3D printing and rapid prototyping.
I’m delighted to pass on the mantle to a long-standing player in the CAD sector who has been offering hundreds of parts catalogs and millions of 3D products for over 20 years. I know that TraceParts will continue developing newsletters, product and event listings, Webina’tech and generally all the content disseminated over the CAO.fr, BIM-actu.com and CAO-formation.com websites that I personally created. This acquisition marks both a change and continuity for all our visitors and advertisers,explains Denis Lourme, Founder of MA-CAO.fr.
Content on the CAO.fr website is especially popular with the entire French-speaking community working in industrial design. As such, it dovetails perfectly with TraceParts,adds Gabriel Guigue, TraceParts CEO.
We’re going to create strong sales and marketing synergies with the CAO.fr, BIM-actu.com and CAO-formation.com websites, which we’re going to maintain and develop. We’re aiming to quickly ramp up the number of subscribers while keeping the same editorial line that made CAO.fr such a success.
TraceParts is one of the world’s leading providers of 3D digital content for engineering. As part of the Trace Group founded in 1990, the company provides powerful web-based solutions, such as CAD part libraries, electronic catalogs, and product configurators.
TraceParts offers digital marketing services to help part vendors, 3D printing suppliers, software and computer hardware vendors promote their products and services and generate high-quality B2B sales leads.
The TraceParts portal is available free-of-charge to millions of CAD users worldwide. It provides access to hundreds of supplier catalogs and more than 100 million CAD models and product datasheets that perfectly meet the specific needs of design, purchasing, manufacturing and maintenance processes and operations.