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Ideas & practical tips for marketing professionals who target Engineers, Designers and Manufacturing Influencers

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Digital Marketing Services, Email Campaigns, Lead Generation, TraceParts News
13/01/2022
Helena Tomic

17% more leads generated by TraceParts’ digital marketing services in 2021

Saint-Romain, France – January 13, 2022 – TraceParts, a world-leading supplier of digital content for engineering, has once again announced excellent results for its digital marketing...

Banner Ads, Digital Marketing Services, Lead Generation

Five ingredients for an effective advertising banner for the industrial sector

To generate qualified leads for your sales teams, you must make sure your prospects are aware of your brand and products in order to attract...

Banner Ads, Digital Marketing Services, Email Campaigns, Lead Generation, Social Networks

Generating leads when you can’t meet customers and prospects: The 4 alternatives

The current situation has forced authorities to take preventive security measures like the postponement or cancellation of many trade fairs and business meetings across the...

Digital Marketing Services

The real contact point between those who are looking for and those who are selling components

Matching up supply with demand is the key differentiator in business. The same is true also when we talk about mechatronics and high-precision components. On...

Digital Marketing Services

TraceParts gives you two hours a day [if you need them]

I'm sure that it has also occasionally crossed your mind: "Oh, if only I had a couple of hours extra in the day to finish...

Digital Marketing Services, Lead Generation

Mechatronics: 4 questions to discover who you are + 2 bonus to nurture customers

If you're an entrepreneur or marketing manager, here are four questions for you out of the blue: To what extent are you involved in your...

Banner Ads, Digital Marketing Services, Email Campaigns, Lead Generation, TraceParts News

A survey conducted by TraceParts is giving industrial marketing experts a clearer insight into the needs of engineers and designers

3,219 design professionals answered the survey and described their needs in terms of technical information and marketing Saint-Romain, France - September 22, 2020 - TraceParts,...

Case Studies, Digital Marketing Services, Email Campaigns

Email Marketing Benchmarks in industry

Have you ever wondered how the open and click rates of your email campaigns compare to those of your competitors? Do your campaigns generate enough...

Banner Ads, Digital Marketing Services, Lead Generation, SEO, Social Networks

How a Website Redesign fit into your Digital Marketing Strategy?

A website redesign is an exciting project that can affect your sales and marketing in many profitable ways. You can invest hours in choosing the...

Digital Marketing Services, Lead Generation

Print Marketing vs Digital Marketing: Which Is the Best to Generate Leads?

An excellent marketing plan is necessary for a business that wants to reach out to a large audience and grow its bottom-line. With a limited...

3D Printing, Prototyping, 3D Scanning, Case Studies, Digital Marketing Services, Lead Generation

How TraceParts is helping Stratasys put its 3D printing solutions on the map

When it comes to generating new business opportunities, companies cannot escape the fact that they need to promote their products and services. This is especially...

Digital Marketing Services, Lead Generation

Burning Digital Marketing Questions and Answers You Need to Know

The ability to connect with your potential customers to learn what they are looking for is a must in today's fast-changing environment.  The world of...

Digital Marketing Services, Lead Generation

Do Webinars Work?

With the advent of the newer content offers like interactive e-books, calculators, and so on, it might seem that the effectiveness of the webinars has...

Digital Marketing Services, Lead Generation

How to Prepare Attractive Customer Content

When it comes to creating content, there are many fascinating ways to express ideas, knowledge, and information. If you're familiar with content marketing, you've probably...

Digital Marketing Services, Email Campaigns, Lead Generation

What is a Buyer Persona and How to Define It?

A buyer persona is an imaginary representation of your ideal customer. It's based on detailed market research and info about your current customers. It tells...

Digital Marketing Services, Email Campaigns, Lead Generation

5 Ways Email Marketing Can Generate Leads For Your Business

When it comes to a business, people need to find ways to make money through leads. Leads become potential customers, making them a valuable resource...

3D Printing, Prototyping, 3D Scanning, Digital Marketing Services, Lead Generation

The 4 essential steps to generate leads in 3D Printing Industry

Leads generation: here is a subject that has spawned countless articles. Simply do a quick search on Google and you will see just how many...

Banner Ads, Digital Marketing Services, Email Campaigns, Lead Generation, SEO, Social Networks

SEO/SEA: Why is Google not enough?

When you are looking to promote your products online, visibility on Google is essential. But when it comes to generating new business opportunities, Google is...

3D Printing, Prototyping, 3D Scanning, Banner Ads, Digital Marketing Services, Email Campaigns, Lead Generation, SEO, Social Networks

3D printing, prototyping, 3D scanning: how do you spread the word about your innovative offer?

In the fast-growing sector of 3D printing, prototyping and 3D scanning, new firms are flocking and competition in the market is rocketing. In addition, not...

Case Studies, Digital Marketing Services, Digital Parts Catalogs, Lead Generation

Why should industrial marketing experts keep a close eye on trends with regards to their cost per lead strategy?

In what has become a highly competitive business environment, content marketing has taken hold as an essential communication strategy for any company wishing to highlight...

Digital Marketing Services, Email Campaigns, Lead Generation

Why does the General Data Protection Regulation (GDPR) represent a real opportunity for marketing experts looking to target engineers and design professionals?

A year has passed since the regulation became effective, so discover how the European GDPR (General Data Protection Regulation) is a real opportunity for digital...

Digital Marketing Services, Email Campaigns

Importance of Email Marketing for Component Manufacturers

In one of my earlier posts, I had talked about effective email marketing for engineers and design professionals. I’m continuing the same topic in this...

Digital Marketing Services, Digital Parts Catalogs, Lead Generation

Create Relevant Content for Industrial Buyers

As a parts manufacturer, probably one of your biggest challenges is creating relevant content to engage with industrial buyers. You are not alone if you...

Banner Ads, Digital Marketing Services, Email Campaigns, Lead Generation

5 steps to generating leads by putting your component catalog online

As a manufacturer, putting your component catalog online is an excellent opportunity to generate leads. However, in terms of the cost and effort required, it...

Banner Ads, Digital Marketing Services, Email Campaigns, Lead Generation

How to facilitate contact between component suppliers and designers

As a component manufacturer, you want to create strong links with your target audience. Indeed, you have identified your target audience, but now you are...