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TraceParts Blog> Digital Parts Catalogs

Five tips for improving the user experience on your website / e-shop


20-03-2019 Audrey Varin

The user experience – or UX – is a hotly trending topic. As often happens with popular topics, it is hard to find a clear and simple article that explains what the user experience means and the corresponding best practices. That is why I have decided to shine some light on a subject that is […]

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Generate leads by publishing your component catalog online


06-03-2019 Priscillia Granval

Generating new business opportunities means constantly attracting new leads. There are several tools that you can incorporate and combine in a long-term strategy to ensure that your company is clearly on your prospects’ radar. You need to leave the competition trailing in your wake by proving to your prospects that you offer the best solution […]

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How to generate leads using your component catalog


11-01-2019 Audrey Varin

Do your salespeople find it increasingly difficult to find new buyers? Buyer behavior and expectations in industry have changed dramatically over recent years. So, to find new customers in industry you need to start by modernizing your marketing and sales strategy.   What is a good lead? A good lead is someone who has shown […]

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Create Relevant Content for Industrial Buyers


10-01-2019 Audrey Varin

As a parts manufacturer, probably one of your biggest challenges is creating relevant content to engage with industrial buyers. You are not alone if you are facing this problem in manufacturing content marketing. 68% of manufacturing marketers reported their top challenge was “Creating content that appeals to multi-level roles within the target audience(s).” (Source: Manufacturing […]

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How to publish components online as a manufacturer


27-12-2018 Audrey Varin

BtoB e-commerce is a key challenge for the industry of the future. If your industrial components are not yet available on your website or through an e-shop, you are losing a lot of visibility on the market and the more time passes, the more you will lose! According to a study conducted by the Federation […]

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For component suppliers, design software or computer hardware vendors and 3D printing & rapid prototyping professionals.