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“We consider TraceParts to be an excellent multiplicator with a good international profile”

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What made you decide to look into Online Marketing Services?
Apart from supplying CAD data on our own website item24.de, we were looking for a partner with an international profile. The technical aspect was also paramount to us so that we could convert existing CAD models with minimal effort. What ultimately clinched it in favor of the TraceParts marketing services was the target group and the fine segmentation of the contact database.

What objectives do you want to achieve with your marketing projects?
Our objective at item is to provide all our customers anywhere in the world with as rapid, efficient, and simple support as possible with their design tasks. Whether this means using our modular system construction sets and while designing using our CAD data. The numerous different data formats and the rapid availability via the local data servers at TraceParts help us greatly achieve our objective.

What finally made you choose TraceParts? Which factor swung the balance?
The ultimate clincher, apart from the impressive technical aspects, reuse of our data, and scope, was probably the personal contact level. We have now had ongoing, excellent contacts at TraceParts for more than 10 years.

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Could you quickly describe the projects you have worked on with us and the timeframe involved?
On this point, we must make a distinction between our CAD data and the marketing services from TraceParts.

We were able to produce the CAD data within almost 3 months: from first contact to supplying the data online and (in the early days) still on CD.

Marketing Services, on the other hand, is an ongoing process. In this case, we specifically inform users via TraceParts about our products and services that are suitable, based on their description. These campaigns are very often arranged and run within a few weeks.

Marketing Services is an ongoing process. In this case, we specifically inform users via TraceParts about our products and services that are suitable, based on their description. These campaigns are very often arranged and run within a few weeks.

How would you rate the quality of the services provided by TraceParts?
We are and always have been very satisfied with the services provided by TraceParts.

And should any disagreements arise, as occasionally happens in any good relationship, we have always been able to implement an effective, rapid solution for the benefit of all those involved.

What kind of results have you obtained on your projects with TraceParts?
We consider TraceParts to be an excellent multiplicator with a good international profile.

This enables us every year to generate leads within a very relevant framework, which also gives rise to specific projects.

Would you recommend TraceParts and our services to other companies?
TraceParts is an excellent partner that I can honestly recommend to others. Certainly, when it comes to both supplying CAD data and marketing services.

Christiant Thiel - Item

Christian Thiel

Team leader for Product Marketing
item Industrietechnik GmbH

Contact us for more details

Other testimonials

Siemens Digital Industries Software

"We have worked on several multi-touch asset promotions in multiple languages in different countries around the globe. We have tested various opportunities with TraceParts including email marketing, newsletter advertising and banner ads and seen good results from all. We also strive to try and test new initiatives to help optimise results and ROI."

Russell Brook, EMEA Marketing Director, Siemens Digital Industries Software
Velo3D

"The services are excellent. The team is incredibly responsive, and if there is a small update or change, they have been able to make them, which has saved our team some work"

Brenden Roche, Digital Marketing Director at Velo3D
MISUMI

“The email campaigns enable us to increase the level of interest in our products”

Elisa Bollini, Marketing Manager MISUMI Europe GmbH