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TraceParts Blog

The Newsletter to The TraceParts Design Engineering Community #129


18-10-2018 Audrey Varin

September 2018 – New parts catalogs available on the TraceParts CAD-content platform: Buehler Motor, CONTROL TECHNIQUES, DISTRELEC, DugomRulli, ebm-papst St. Georgen GmbH & Co. KG, GAMM, Janesville Tool & manufacturing, Kowa Optimed, MAY KG, NONNENMANN, PAULSTRA See the TraceParts Newsletter

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5 ways to optimize your marketing strategy for your components catalog


17-10-2018 Audrey Varin

As an industrial manufacturer, your time is precious. You have new products to develop, equipment to maintain, a tight production schedule and shipping deadlines to meet. Under these conditions, marketing is rarely a priority, and is often limited to pamphlets or attending a few important trade fairs. However, the digital age has arrived and this […]

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Component manufacturers: how can you generate high-quality leads for your sales teams?


16-10-2018 Priscillia Granval

A visitor who ends up completing a detailed contact form on your website becomes a sales lead. Even though a lot of the work has been done by this stage, the leads generated for your sales people need to be mature and qualified. In order generate high-quality leads, you should follow certain best practices. Here […]

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4 mistakes that can lead to the launch of your component catalog being unsuccessful


11-10-2018 Audrey Varin

Are you preparing to launch a component catalog? Maybe you have just done so? Be careful not to make one of the four following mistakes or the launch of your component catalog could turn into a fiasco!   1. You are not online Today, providing your component catalog just in paper format is no longer […]

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4 fundamental principles to ensure the launch of your product catalog is a success


10-10-2018 Audrey Varin

Launching a new catalog is a major challenge for component manufacturers. So, how do you avoid making any mistakes? Here are 4 fundamental principles to ensure the launch of your component catalog is a success.   1. Understand the expectations of industrial buyers To ensure the successful launch of your component catalog, it is crucial […]

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